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The Exponential growth model is one of the simpliest of growth models. The growth in the current period is proportional to the number of subscribers/transactions in the previous period. The Exponential model has one very important limitation, that is that it has to eventually end because nothing can grow exponential forever. This is where Bass model and Dirichelt model are more appropriate.
If you choose the Exponential Model you see this dialog.
The Exponential model is complete determined by 2 parameters; the Starting number of subscribers/transactions and the Monthly Growth Rate.
If the user specifies the Monthly Growth Rate the Final Transactios is recalculated to reflect the new growth rate. If the user changes to Final Transactions the growth rate is recalculated to reflect the Final Transactions
Business Model